Cookie Policy

1. Introduction

This Cookie Policy explains how Bytronic Automation Limited, trading as Bytronic Vision Intelligence (‘we’, ‘us’, ‘our’), uses cookies and similar tracking technologies on bytronic.com (the ‘Website’). It should be read alongside our Privacy Policy and our Website Terms and Conditions, which together govern your use of the Website.

By using the Website, you agree to the use of strictly necessary cookies, which are essential to its operation. All other categories of cookies are only set with your consent, given via our CookieYes consent banner.

2. What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They allow the website to recognise your device and store information about your preferences or past actions. Cookies may be ‘session’ cookies, which are deleted when you close your browser, or ‘persistent’ cookies, which remain on your device for a set period or until you delete them.

3. How We Use Cookies

We use cookies to:

  • ensure the Website functions correctly and securely;
  • remember your cookie consent preferences;
  • protect the Website against bots, spam and malicious activity;
  • understand how visitors use the Website, via Google Analytics 4;
  • manage forms, live chat and marketing communications, via HubSpot;
  • measure and improve the performance of our advertising campaigns, via Google Ads and LinkedIn Ads; and
  • support embedded video content from Vimeo.

4. Managing Your Cookie Preferences

When you first visit the Website, you will be shown a cookie consent banner managed by CookieYes. You can choose which categories of non-essential cookies to accept or reject. You can change your preferences at any time using the cookie settings link in the Website footer.

You can also manage or delete cookies through your browser settings. Please note that blocking or deleting certain cookies may affect the functionality of the Website.

5. Categories of Cookies We Use

5.1 Strictly Necessary Cookies

These cookies are essential for the Website to function properly and are set without your consent. They support core operations, including security, bot protection, spam prevention and remembering your cookie preferences.

CookiePurposeDurationProvider / Domain
__cf_bmSet by Cloudflare to support Cloudflare Bot Management and protect the Website from malicious automated traffic.1 hourCloudflare (bytronic.com)
cookieyes-*Stores your cookie consent preferences so that the Website remembers your choices.1 yearCookieYes (bytronic.com)
_cfuvidSet by Cloudflare in connection with embedded Vimeo video content, used to maintain session consistency and support bot protection for the embed.SessionCloudflare / Vimeo (.vimeo.com)
_GRECAPTCHASet by Google reCAPTCHA to help identify bots and protect the Website’s contact form against spam and malicious submissions.6 monthsGoogle (bytronic.com)
rc::aSet by Google reCAPTCHA to help identify bots and protect the Website against malicious activity.Never expiresGoogle (bytronic.com)
rc::fSet by Google reCAPTCHA to help identify bots and protect the Website against malicious activity.Never expiresGoogle (bytronic.com)
rc::bSet by Google reCAPTCHA to help identify bots and protect the Website against malicious activity.SessionGoogle (bytronic.com)
rc::cSet by Google reCAPTCHA to help identify bots and protect the Website against malicious activity.SessionGoogle (bytronic.com)
cookietestUsed to check whether your browser supports and accepts cookies, which is essential to delivering core Website functionality.Sessionbytronic.com

5.2 Analytics Cookies

These cookies help us understand how visitors interact with the Website, so we can improve its content and performance. These cookies are only set with your consent.

CookiePurposeDurationProvider / Domain
__hstcMain HubSpot tracking cookie, used to identify visitors and record visit history (first visit, last visit, current visit, and session number).6 monthsHubSpot
hubspotutkUsed by HubSpot to track visitor identity across the Website; passed to HubSpot on form submission to help deduplicate contacts.6 monthsHubSpot
__hssrcUsed by HubSpot to determine whether a new browser session has started.SessionHubSpot
__hsscUsed by HubSpot to track sessions and determine whether session data should be updated.1 hourHubSpot
_gaSet by Google Analytics to distinguish unique visitors by assigning a randomly generated number as a client identifier, used to calculate visitor, session and campaign data.1 year 1 month 4 daysGoogle Analytics
_ga_*Set by Google Analytics to store and count page views for a given property.1 year 1 month 4 daysGoogle Analytics
vuidSet by Vimeo to assign a unique ID and collect data on how embedded videos are viewed.1 year 1 month 4 daysVimeo

5.3 Advertisement Cookies

These cookies are used to make advertising more relevant to you and to measure the effectiveness of our advertising campaigns. These cookies are only set with your consent.

CookiePurposeDurationProvider / Domain
bcookieSet by LinkedIn share buttons and ad tags to recognise unique browser IDs for advertising purposes.1 yearLinkedIn
_gcl_auSet via Google Tag Manager to measure the efficiency of advertising across websites using Google services.3 monthsGoogle
test_cookieSet by doubleclick.net to check whether your browser supports cookies.15 minutesGoogle DoubleClick
IDESet by Google DoubleClick to store information about how you use the Website so that more relevant adverts can be shown to you.1 year 24 daysGoogle DoubleClick

5.4 Functional Cookies

These cookies enable enhanced functionality, such as data-centre selection for embedded content and remembering certain platform-level preferences. These cookies are only set with your consent.

CookiePurposeDurationProvider / Domain
lidcSet by LinkedIn to facilitate selection of the appropriate data centre for serving content.1 dayLinkedIn
li_gcSet by LinkedIn to store your consent preferences regarding the use of cookies for non-essential purposes.6 monthsLinkedIn

6. Third-Party Cookies

Some cookies on the Website are placed by third parties whose services we use, including Cloudflare, Google (Analytics, Ads and reCAPTCHA), LinkedIn, HubSpot, Vimeo and CookieYes. These third parties may use cookies, in some cases independently of us, in accordance with their own privacy and cookie policies. We do not control these third-party cookies and recommend you review the relevant third party’s own policy for further information.

7. International Data Transfers

Some of the third parties listed above may process data collected via cookies outside the UK, including in the United States. Where this occurs, appropriate safeguards are in place, such as Standard Contractual Clauses or UK Government adequacy decisions, as set out in further detail in our Privacy Policy.

8. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for other operational, legal or regulatory reasons. The date at the top of this page indicates when it was last updated.

9. Contact Us

If you have any questions about this Cookie Policy or how we use cookies, please contact us:

Bytronic Automation Limited, trading as Bytronic Vision Intelligence

Innovation Campus, 33 Greenhill, Blackwell, Bromsgrove, B60 1BL

Email: enquiries@bytronic.com